‘Mesilla Valley Balloon Rally’ 1993 JoAnn Elder Poster

The Mesilla Valley Balloon Rally has been a beloved Las Cruces tradition since its modest beginnings in 1977, when just thirteen balloons lifted off over the desert to the delight of onlookers. Originally linked to the Whole Enchilada Fiesta in the mid-1980s, it soon took on its own identity — a vivid celebration of flight, community, and the breathtaking beauty of southern New Mexico. Held each January, the rally filled the clear winter skies with color, becoming one of the state’s most joyful and photogenic events.

This 1993 commemorative poster, based on an original watercolor by JoAnn Elder, captures that magic perfectly. Sponsored by United New Mexico Bank, Elder’s composition reflects the crisp light of early morning as balloons rise over the Organ Mountains and across the sunlit Mesilla Valley. Her soft washes of purple, gold, and coral convey the tranquility and wonder of the desert dawn, while the cheerful array of balloons — including a whimsical pink pig — reminds viewers of the event’s playful and welcoming spirit.

Professionally framed behind glass, the poster preserves a moment when the rally — like the community it celebrated — soared high with optimism and pride. Today, as the Mesilla Valley Balloon Rally continues to be rediscovered and revitalized, this piece serves as both artwork and history: a window into the joy of flight and the sense of belonging that defines life in Las Cruces.

Condition

Good overall. Professionally framed behind glass. Some debris visible behind glass; colors remain vivid and presentation remains attractive.

Dimensions

• Overall: 19" x 25"

Collector’s Note

A luminous celebration of Las Cruces heritage, this 1993 Mesilla Valley Balloon Rally poster by JoAnn Elder combines artistry, nostalgia, and community pride. It stands as a radiant reminder of the mornings when the Mesilla Valley sky filled with color, joy, and the shared wonder of looking upward together.